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We've worked with hundreds of businesses in the consumer product ecosystem, and continue to be a preferred partner and leading credit platform for long-term growth.
In Good Company
What sets us apart
Efficient Lending, lasting Partnerships
Assembled Brands Capital is more than a lender, we are a dedicated partner committed to fueling the growth of emerging businesses in the consumer product ecosystem. Our expertise lies in crafting customized capital solutions tailored to the unique needs of lower-middle market enterprises and visionary entrepreneurs. We offer the flexibility and certainty that are crucial for success.
Unlike other lenders that are often constrained by regulatory, timing, or size limitations, we provide a range of innovative credit solutions designed to bridge these gaps.
Our focus is on creating enduring partnerships where success is not measured by short-term gains, but by the trust we build with entrepreneurs and their advisors during critical moments. We are committed to helping you navigate opportunities and overcome challenges, knowing that our true success is reflected in the long-term relationships we cultivate and the growth of the businesses we support.
Unlike other lenders that are often constrained by regulatory, timing, or size limitations, we provide a range of innovative credit solutions designed to bridge these gaps.
Our focus is on creating enduring partnerships where success is not measured by short-term gains, but by the trust we build with entrepreneurs and their advisors during critical moments. We are committed to helping you navigate opportunities and overcome challenges, knowing that our true success is reflected in the long-term relationships we cultivate and the growth of the businesses we support.
Our story started in 2016 with KHAITE.
In 2016, as our sister company Khaite experienced rapid growth and stellar industry metrics, we faced a challenge: traditional lenders were hesitant to provide working capital against direct-to-consumer inventory.
Founded by Assembled Brands, Catherine Holstein, Adam Pritzker, and Vanessa Traina, New York-based KHAITE is a women's ready-to-wear collection that reimagines classic American sportswear for the twenty-first century.
Assembled Brands is born
Recognizing this gap in the market, we saw an opportunity to support our own business, and to assist other direct-to-consumer businesses like ours.
Assembled Brands Capital was created to finance the modern consumer product ecosystem with our growth credit lines. Leveraging our experience as a digitally native brand, we are uniquely positioned to support and scale similar businesses.
We understand your business
Having started just like you, we truly understand the unique challenges and financial constraints of growing businesses. Our firsthand experience with the same hurdles you face enables us to offer deeply informed, tailored financial solutions and strategic support that address your specific needs and drive your success.
As brand founders, we understand the unique challenges and financial constraints many businesses face and have set out to change the industry for the better.
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