The Many Possibilities That Come with Small Business Loans

If you are an emerging consumer goods brand, now is a great time to consider your growth. Not only are there more opportunities than ever for small business loans, but also: you’re in a hot and rising market. Now is a GREAT time to invest in the growth of your business.

If you’ve never tried to attain outside funding for your business this may seem like a daunting task. Below, we outline everything you need to know about taking the next step in funding for your business. Whether you’ve been in business for decades, or are looking for start up business funding for your brand, this guide will walk you through it all.

How Can I Use Small Business Loans for my CPG brand?

You may be thinking to yourself, “Sure, a little (or a lot) of extra money would be great, but how exactly would I use it?” That’s the great thing about many of the opportunities available for small business loans today - there are nearly limitless ways that you can spend and invest the funding you receive.

Here are just a few of the ways that you may be able to use funding:

Hiring employees - Whether it’s hiring someone to take over the things you hate doing, or investing in hiring and growing a team of employees, hiring and training new employees is a great way to use funding for your business. You’ll be able to focus on the most valuable use of your time, and pay employees to take care of the rest.

Moving into a dedicated office or space - Many entrepreneurs work from home, which is often the easiest (and most cost-effective) option. However, if you’re feeling constrained or having trouble focusing in your home environment, business start-up funding may provide the extra help you need to move either part-time or permanently into a dedicated office space where you can further cultivate your work life/home life balance.

Expanding locations - Speaking of space, if you already have one or a few locations but know that growing your number of locations would be a potential way to grow your business, then outside funding is a great way to make the leap. Extra locations can help provide extra working capital to your business.

Launching a new sales or marketing campaign - One of the best ways to increase your business revenue is to increase your client or customer base by getting in front of more prospects. And a great way to do that is with the help of an effective sales or marketing campaign. There’s so much that falls under this umbrella - from paying for relevant directory listings to investing in paid advertisements, to hiring a dedicated marketing specialist to focus on these efforts - and a small business loan is the perfect way to fund these efforts and see a return.

Increase your inventory - If you have a retail business and frequently feel constrained on inventory that you’re able to stock due to purchasing abilities, then funding can give you the ability to “stock up” and reap the cost-saving benefits of ordering in bulk

Upgrade, upgrade, upgrade - Whether it’s your equipment, your space, your technology, or really anything - getting some extra funding can help you invest money where you need to help your business run even more efficiently, and ultimately save (or make you) more money in the long-term.

Invest in automations - Another great way to put money from a small business loan to work for you is by investing in marketing automations and new digital platforms that will save you time and make a significant impact on your bottom line.

Be mindful that these parameters of what you can spend your loan on will vary depending on exactly what type of funding you receive, but the potential definitely outweighs any restrictions. Just make sure you read the fine print.

What Makes Assembled Brands Different?

Assembled Brands is a proven leader in ecommerce lending. We provide tailored Capital Funding, Inventory Financing, and PO Financing to growing consumer brands. Our lending is purely based on inventory, with no covenants and no required personal guarantees.

If you’re a CPG brand with a significant asset base (we recommend $750,000 or above), we encourage you to reach out and see what Assembled Brands can create for your business.

Funding for Business - Get Started Today!

As you can see, when it comes to small business loans for small businesses, there’s no shortage of options. Whether you’re looking for a structured bank loan, a reasonable microloan, or a lending option that’s fully tailored towards your unique business needs, the most important thing is to take the first step and get started.