News & Guides

In a market where social media can sell out a warehouse in 15 seconds, beauty brands often become "too successful to afford their own growth." This post breaks down why traditional banks and predatory MCAs fail high-growth CPG, and how modern asset-based lending—leveraging inventory and A/R—provides the non-dilutive liquidity needed to scale from "sold out" to national dominance.

From cult-favorite DTC drops to a global omnichannel powerhouse, Swag Golf is redefining the lifestyle category. We’re proud to announce that Assembled Brands is providing the flexible, founder-first capital to fuel their 2026 expansion—spanning elite retail, global manufacturing, and high-profile licenses with the MLB, WWE, and the Ryder Cup.

Secured a thousand-store expansion but lack the capital to fund the production? Most lenders make scaling your credit line a frustrating ordeal. Learn how a sophisticated ABL structure with an Accordion feature allows your capital to breathe, expanding in lockstep with your inventory and receivables.

In the high desert of Taos, New Mexico, Humble Brands has scaled a mission-driven business while maintaining total manufacturing integrity. To support their most ambitious growth phase yet, Assembled Brands is providing a flexible, non-dilutive accordion facility designed for rapid multi-channel expansion. This strategic capital backbone enables the team to scale across wholesale, Amazon, and DTC channels while preserving the independent spirit that defines their brand.

Case Study: Discover how Bearaby graduated from restrictive MCAs to a founder-friendly ABL facility. Learn how they leveraged flexible capital to sustain triple-digit growth and reach eight-figure revenue without sacrificing equity or personal guarantees.

Fast-growing CPG brands faced big challenges in 2025—here’s how they stayed ahead with adaptable, non-dilutive credit that works as hard as they do.

A clear look at when to use equity vs. debt—and how flexible ABL helps CPG brands unlock working capital without dilution.

Subscription apparel brands face real working-capital pressure. This post explores how Assembled Brands structured a founder-friendly, accordion-style facility that expands with Stately’s inventory and subscriber needs, giving the team room to grow on their terms.

A growing number of CPG brands find themselves stuck between early FinTech credit and bank financing. This guide breaks down the Mid-Market Funding Trap and how founders can navigate the gap with the right capital structure.